Faculty Staff Profile

Dr Dixon Ho

Lecturer

Department: Department of Marketing

Email Address: Dixon.Ho@buseco.monash.edu.au

Phone Number: +61 3 990 32727

Location: Caulfield Building S6, Room 22

Hillbun (Dixon) Ho is a Lecturer at Monash University. He earned his PhD degree in Marketing from The University of Arizona. He received his Master's degree and Bachelor's degree from The Chinese University of Hong Kong. His research interests include business-to-business marketing, channel relationships, retailer strategies, and consumer search behavior. His dissertation topic is in the area of knowledge transfer between channel members in supply-chain networks. Hillbun Ho has presented his work at AMA Summer Educators' Conference, ACR Conference, and International Conference on Business Market Management. His research has been published in Journal of Marketing Research. He was a finalist in the ISBM (Institute for the Study of Business Markets) Business Marketing Doctoral Dissertation Competition (2006) and an AMA Sheth Foundation Doctoral Consortium Fellow (2007). His dissertation won a research grant awarded by the Institute of Supply Management. His teaching interests include Marketing Research, Retailing, Marketing Strategy, and Consumer Behavior.