- Ambush Advertising
- a form of promotional activity, usually considered unethical and sometimes illegal, in which an organisation exploits some unrelated event such as a political rally or sporting contest by prominently displaying its advertising material; sometimes referred to as Guerrilla Marketing.
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|Master of Marketing|
|ACRS Corporate Partnership|
ACRS Corporate Partnership provides global and local organisations with a range of exclusive benefits.
|2014 Awards for Excellence|
The Monash Marketing Awards for Excellence are presented each year in March to acknowledge those students who have achieved outstanding results in individual units and courses.
Professor Professor Leslie De Chernatony from Aston University Business School, UK is visiting the Department from 9 - 29 April, 2014
Prof De Chernatony will be teaching, presenting at the Department of Marketing Business Breakfast and consulting with Department staff and students