- Brand Strategies
- decision-making for the effective handling of brands; three general branding strategies are available - a single brand for all of the organisation's products, family branding, or the use of individual brand names for all products.
- See: Corporate Branding, Family Brand, Individual Brand Name
Can't find a term? Suggest one here.
|Master of Marketing|
|Retail Insights Seminar|
Presented by the Australian Centre for Retail Studies, this year's Retail Insights Seminar will review highlights from the 2013 World Retail Congress (Paris) and Shop.org (Chicago) conferences held in October.
Sydney - 3 December 2013
7.30 am - 9.30am
|ACRS Corporate Partnership|
ACRS Corporate Partnership provides global and local organisations with a range of exclusive benefits.