Aa | Bb | Cc | Dd | Ee | Ff | Gg | Hh | Ii | Jj | Kk | Ll | Mm | Nn | Oo | Pp | Qq | Rr | Ss | Tt | Uu | Vv | Ww | Xx | Yy | Zz
- Buyer Resolution Theory
the idea that a buyer decides to purchase only after mentally resolving five specific issues - need, product, source, price, and timing.
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|Master of Marketing|