Marketing Masterclass

In 2009 the Department of Marketing, Monash University is continuing its Marketing Masterclass series. This event is for Marketing practitioners and Monash University Masters students only.

Thursday, 2 April, 6:00 – 8:00pm
Venue: Caulfield Campus, Monash University
(venue will be advised with event confirmation)

The evening will begin with registration and drinks at 6pm and the seminar will follow at 6:30pm, presented by

John Ziegler President & CEO DDB Asia Pacific - Japan

Cultural differences in Asia: Wild, Wild East....

John will ‘check under the hood’ and ‘kick the tyres’ and lead us on a journey that examines what drives Asia.

He will provide us with a thought provoking overview of emerging social trends and give us an insight into how Asia thinks - which of course will have an impact on how we react here in the West. As a Westerner living and working in Asia, John will give us a unique perspective of navigating our way through the many and varied Asian territories and help us head off at the pass some of the pitfalls we may encounter down the track.

Places are limited.

To express your interest in attending, please contact:
Lynda Cunningham
03 9903 2151
Lynda.Cunningham@BusEco.monash.edu.au

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