The Department of Marketing presents a series of seminars conducted by diverse specialists in the field of marketing.
These specialists include a wide category of academics in various disciplines, marketing practitioners, and students who
present their research findings for academic progression towards a higher degree. The aim of these seminars is to promote,
share and discuss marketing and marketing knowledge from various perspectives.
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| Month |
Conference / seminar topic |
Speaker(s) |
Date/Time |
Venue |
Type |
January |
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February |
Attribute presentation format, attribute alignability and preference fluency: The case of attraction and compromise effects |
Mr Wen MAOMr Wen MAO |
8 February |
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Attractiveness and the diversification in society: Impact on communication effectiveness |
Ms Nives ZUBCEVIC |
16 February |
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March |
Customers' perceived value for wine |
Ms Yaelle SALTMAN |
16 March |
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April |
Have you seen the news today? Mortality Salience Effects on Foreign and Domestic Brands |
Ms Jia LIU |
23 April |
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A cross-national comparison: The influence of consumer Innovativeness and national culture on radical new product adoption |
Mr Fred CHAO |
26 April |
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May |
Methods Seminar |
Professor Harmen Oppewal |
May 24 |
Clayfield Room, A1.34, Caulfield Campus |
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June |
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July |
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August |
Application of Gift-Giving and Theory of Planned Behaviour to Model Consumer Choices:
Choosing a Restaurant for Hosting Dinner |
Anny Lekkumporn (DBACandidate) |
21-08-2007 (01:00 PM to 02:00 PM) |
Seminar Room S2.32, Caulfield campus |
Confirmation of doctoral candidature |
|
An Introduction to Stated Choice Experiments |
Dr. John Rose (The University of Sydney) |
23-08-2007 (02:00 PM to 04:00 PM) |
Clayfield Room A1.34, Building A, Caulfield Campus |
Research Workshop |
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State of Art in Designing Stated Choice Experiments |
Dr. John Rose (The University of Sydney) |
24-08-2007 (01:00 PM to 02:00 PM) |
Lecture Theatre H.235 (Building H, Level 2), Caulfield Campus |
Research Seminar |
September |
Structural Equation Modelling (SEM) from A Research Output Perspective |
Professor Felix Mavondo, Associate Professor Chris Dubelaar, Associate Professor Patrick Foley, and Dr. Ann Mitsis |
07-09-2007 (03:00 PM to 04:30 PM) |
Clayfield Room A1.34, Building A, Caulfield Campus |
Research Seminar |
October |
Justice and Stress' Impacts on Salespeople Outcomes: From Performance and Turnover Management Perspective |
Yung-Hsien (Jimmy) Liao (PhD Candidate) |
11-10-2007 (01:00 PM to 02:00 PM) |
The Clayfield Room A1.34, Caulfield Campus |
Confirmation of doctoral candidature |
| |
Longitudinal investigation into capital resource variations on technology consumption |
Sherman Ting (PhD Candidate) |
18-10-2007 (01:00 PM to 02:00 PM) |
The Ramler Room, Level 3, Caulfield Campus |
Confirmation of doctoral candidature |
| |
Gender Differences in Consumer Loyalty |
Dr Valentina Melnyk(Waikato Management School) |
Date/Time: 30-10-2007 (01:00 PM to 02:00 PM) |
Clayfield Room A1.34, Caulfield Campus |
Research Seminar |
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How to Publish in the Better Journals? |
Professor Harald van Heerde(Waikato Management School) |
31-10-2007 (10:15 am to 12:00 pm) |
Clayfield Room A1.34, Caulfield Campus |
Research Seminar |
November |
Developing Dynamic Capabilities through Partnership- The Role of Resources and Capabilities |
Wei Jiang (PhD Candidate) |
15-11-2007 (01:00 PM to 02:00 PM) |
The Ramler Room, Level 3, Caulfield Campus |
Confirmation of doctoral candidature |
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Unwrapping the Gift: Defining the Role of Gift Wrapping in the Gift Exchange Process |
Elizabeth Porublev (PhD Candidate) |
22-11-2007 (11:00 AM to 12:00 PM) |
The Ramler Room, Level 3, Caulfield Campus |
Confirmation of doctoral candidature |
| |
Just the Two of Us: Management of nonprofit-business alliances |
Katy Lefroy (PhD Candidate) |
27-11-2007 (01:00 PM to 02:00 PM) |
The Ramler Room, Level 3, Caulfield Campus |
Confirmation of doctoral candidature |
December |
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