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Honours in Marketing

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Honours Course – B.Bus (Hons) and B.Com (Hons)

Honours is an advanced undergraduate degree for students who are keen to pursue further study in an intensively supported and well structured program of independent study. Mentoring and an individualised supportive learning environment are key features of the Honours program in Marketing where Honours students also benefit from building their network through small classes of high achieving focused learners. The thesis component offers truly personalised learning, while the taught units offer exceptional skill development.

The Department is proud to support its Honours students through a range of scholarships.

Honours is an 8 unit course

There are four units taught in first semester. The research project is the focus of the second semester and is assessed through the thesis (4 units equivalent). In addition, workshops for skill development are run at the beginning and the end of semester one. See Course Information and Learning Experience.

Admission to Honours

The intensive and personalised nature of the Honours program means that numbers are restricted. Selection is based on demonstrated academic skill, a statement of interest an interview and the availability of suitable supervision. See Admission and Scholarships.

Contact

For further information or to express your interest, contact:

Dr. Jan Brace-Govan
Honours Co-ordinator
Department of Marketing
Monash University
Email: honours.mkt@buseco.monash.edu.au

Mr Warren Earle
Postgraduate Course Administrator
Department of Marketing
Monash University
Email: honours.mkt@buseco.monash.edu.au



 
Honours Links

Video Testimonials

"I'd highly recommend the Honours year to anyone who ... want(s) to become more specialised in an area"
Julian Cole, Honours student (2007)
(2.47mb, 1:03)
Transcript
"I had decided that I'd like a career change and ... I wanted some intellectual stimulation"
Laura Jennings, Part Time Honours student (2008-2009)
(2.25mb, 1:15)
Transcript
"... the thing I enjoyed most is that it's a small group ... (and) you all experience the same drama and you are all under the same pressure so you bond in that regard"

Marcus Phipps, Honours student (2004)
(1.78mb, 0:27)
Transcript

"I always felt that an undergraduate degree wasn't enough, and that it was unfinished, and Honours would provide the final icing on the cake"

Katherine Sykes, Honours student (2008)
Winner Sir John Monash Award
Winner University Award
Winner Department Honours Award

(1.86mb, 0:27)
Transcript

"My goal was to work in market research and within 5 months of doing Honours I was up for the job"
Lisa Larsen-Henry, Analyst, Honours Graduate (2007)
(6.93mb, 1:40)
Transcript
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